About

Built by a publisher, for publishers.

Ramprt comes out of running a real ad-funded site, not a pitch deck. The tools exist because we needed them ourselves.

The short version

We run a 10-year-old awareness-day calendar that does around 2.4 million pageviews a year, monetised with Raptive display ads. Living inside that business, the same frustrations kept coming up: the analytics were a chore, AI crawlers were lifting our work, and nobody could tell us what a given page actually earned.

So we built tools to answer those questions, used them on our own site first, and then turned them into Ramprt.

What we believe

  • Publishers deserve clear numbers. You shouldn't need a second tracking script or a data team to understand your own traffic.
  • Your content is an asset worth defending. AI answer engines are rewriting the deal. You should be able to choose who reads your best work for free.
  • Free should mean useful, not crippled. Our diagnostics are genuinely free and genuinely useful. We earn our keep on the paid defence, not on locking up the basics.

How the pieces fit

Three free tools each show you a blind spot: Glance for your traffic, Watchtower for AI crawlers, Ledger for revenue per page. They all point at the same conclusion, and at Moat, the paid product that lets you act on it. Show the problem for free, sell the cure. That's the whole model, and we'd rather say it plainly than dress it up.

Want to talk? Get in touch, or start with Glance, it's free.